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Identity & Branding


A Love Letter to the Ordinary, 2022

Developed logo with typefaces and color palette for A Love Letter to the Ordinary, a blog featuring a series of correspondences about things in everyday life. Designed logo for website, social media and for a seal at the bottom of letters.

 

Client wanted a mark that wasn't the typical "heart, envelope or stamp" and one that felt more organic than digital. 

Tools

Illustrator

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Typefaces

Color Palette

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